Symbolic interaction ; often associated with Interactionism , Phenomenological sociology , Dramaturgy , Interpretivism , is a sociological tradition that places emphasis on subjective meanings and the empirical unfolding of social processes, generally accessed through analysis.  The approach focuses on creating a framework for building a theory that sees society as the product of the everyday interactions of individuals. Society is nothing more than the shared reality that people construct as they interact with one another. This approach sees people interacting in countless settings using symbolic communications to accomplish the tasks at hand. Therefore, society is a complex, ever-changing mosaic of subjective meanings.  Some critics of this approach argue that it only looks at what is happening in a particular social situation, and disregards the effects that culture, race or gender (. social-historical structures) may have in that situation.  Some important sociologists associated with this approach include Max Weber , George Herbert Mead , Erving Goffman , George Homans and Peter Blau . It is also in this tradition that the radical-empirical approach of Ethnomethodology emerges from the work of Harold Garfinkel .